Our course(s)

We offer two tailored learning paths to match your level and goals. AI Foundations is ideal if you or your teams are new to AI who need a structured, hands-on introduction. Advanced AI Training is a hands-on workshop for teams ready to go further with real-world use cases.

Choose your course

199 euro/year/seat

Our e-learning modules provide professionals with a clear, structured, and engaging approach to AI education, ensuring alignment with the EU AI Act.

Included:
Yearly access to 4 learning modules
Interactive exercises & community board
Company-wide AI knowledge assessment

1250 euro/workshop

Our advanced training consists of role-specific workshops led by experts. We provide a personalized format to cater to your specific industry needs.

Included:
4 hours of expert-led training
Realtime exercises on daily work situations
Follow-up of AI Foundations

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Empowering professionals with core AI knowledge

AI Foundations

Understand AI basics and its impact on life and work

Understand the EU AI Act's goals and how it affects AI use

Analyze AI's ethical challenges and explore ways to address them in your job

Learn about AI agents, synthetic media and the future of AI

Makai combines concise e-learning videos, interactive exercises, and practical tasks, allowing you to learn quickly and apply AI directly to their work

Across 4 modules, you'll get a solid understanding of AI fundamentals, including real-world applications and key concepts. You'll learn what the EU AI Act means for your organization, how to approach AI ethically and responsibly, and how to understand emerging tools—like AI agents and deepfakes—beyond the basics.

Designed for professionals across various roles who need practical AI skills to confidently handle AI tools and ensure compliance with the EU AI Act's article 4

You'll meet the EU AI Act’s training requirements (Article 4), earn a course certification, and build the confidence and competence needed to work effectively with AI

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Next-Level AI skills for Media Professionals

Advanced AI

AI for Media Planning

Make data-driven media planning decisions with AI. Analyze audience insights, predict campaign performance, and optimize ad placements across multiple channels.

In this focused 4-hour online (or onsite) workshop, AI experts guide you through the "What, How, and Now" of AI-powered media planning, combining concise theory with interactive exercises and real-world practice.

You'll master AI-driven techniques for precise audience segmentation, predictive targeting, optimized media buying, competitive market analysis, and real-time campaign performance improvements. Learn to use AI to gain efficiency and productivity in media planning!

Marketing and advertising professionals, media planners, and anyone involved in audience targeting, media buying, or campaign optimization who seek to leverage AI for enhanced campaign effectiveness.

Gain the ability to confidently apply AI tools to optimize media strategy, allocate budgets efficiently, improve audience engagement, and significantly boost your overall advertising outcomes.

Our course(s)

Choose your course

AI Foundations

Advanced AI Training

AI Foundations

How it works

What you'll learn

Who should enroll?

What impact can you expect?

Advanced AI

How it works

What you'll learn

Who should enroll?

What impact can you expect?

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